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Origins
Our
roots stem to 1957, the year an eighteen year old named
Yvon Chouinard bought a hammer and anvil and started pounding
out hand-forged pitons. To support his climbing habit,
Yvon traveled to Yosemite and sold gear from the trunk
of his car. His intelligent designs were quickly recognized
by climbers as the best available.
At
the time, climbing equipment was scarce. The European
pitons were so malleable they could only be placed once
or twice. Chouinard's pitons were made from hardened
steel for greater strength. Because they could be placed
repeatedly, climbers began to explore the biggest walls
with a new confidence. By 1958, when Warren Harding completed
the first ascent of the Nose on El Capitan, Yvon's chrome-moly
steel pitons had become an integral part of his rack.
Chouinard Equipment, located in Ventura, California was
born.
Among
the early products developed by Chouinard Equipment was
the Chouinard carabiner. A vast improvement over existing
biners, the Chouinard Standard was light, strong and
uncomplicated. It rapidly became the industry standard,
embodying the principles of simple, high-function design,
durability and performance.
These
same values were at the core of two more revolutionary
products developed during the sixties. In 1968 Chouinard
introduced the world's first rigid crampon, accelerating
the trend that had begun from step-chopping to the faster,
more efficient technique of front-pointing. Then in 1969,
frustrated by the inability of current ice tools to provide
security in all types of ice, Chouinard conceived, tested
and forged the first curved picks onto all his ice axes.
The result propelled ice climbing to new levels of difficulty.
In
1972 an article in
the Chouinard Equipment catalog changed the course of
climbing forever. A concept that originated in Britain
and became known as clean climbing carried a clear, powerful
message-preserve the rock by using nuts and other "clean" protection.
This revolution was supported by Chouinard Hexentrics and Stoppers.
Since then we've been refining the exceptional geometries
of Hexs and Stoppers to make these two designs as relevant
today as they were in 1972. Later that decade, the Chouinard
Ice Screw was introduced. It was the first tubular ice
screw on the market and it allowed ice climbers to place
protection more quickly and securely than ever before.
In
the early eighties, telemark skiing was experiencing
a rebirth. One of the main reasons for this growth was
a new focus on gear that could withstand stronger forces.
During this time Chouinard introduced the XCD Binding,
a strong, heat-treated aluminum binding that stood out
in sharp contrast to the more flimsy bindings of the
time. In 1984, Chouinard Equipment also introduced the
first cable binding. In addition to increased side-to-side
stability, the Original Cable Binding provided more "snap" between
boot and ski for quicker telemark turns. These two innovations
were just a precursor to the impact this company would
have on the sport of telemark skiing.
The
tragedy of Chouinard Equipment was not that the
company manufactured defective products, rather
it was sunk by its alleged "failure to warn" customers
of the potential dangers inherent in the use of
climbing equipment.
During
the eighties, climbing changed from a fringe activity
to a sport that attracted thousands of new enthusiasts.
These new climbers were both the economic salvation of
the climbing business and its Achilles heel. The increasing
success of Chouinard Equipment meant more sales, but
that created higher visibility and turned the company
into an attractive target for liability attorneys. Ultimately,
a little over thirty years after Yvon Chouinard pounded
out his first piton, Chouinard Equipment filed Chapter
11 bankruptcy proceedings, seeking protection from several
liability suits which threatened to sink the company.
The tragedy of Chouinard Equipment was not that the company
manufactured defective products, rather it was sunk by
its alleged "failure to warn" customers of
the potential dangers inherent in the use of climbing
equipment. The spirit that had been Chouinard Equipment
could not be extinguished however, and on December 1,
1989 the former employees of Chouinard Equipment signed
the papers to make the first employee-owned company in
the climbing industry official. Black Diamond was born.
Since
then, we've devoted our energy toward the goal of creating
a company which fosters the enthusiasm and dreams necessary
to design and manufacture the best climbing and skiing
gear in the world. To facilitate that goal, we moved
in 1991 from the surf of California to the mountains
of Utah. Our base in Salt Lake City is located within
minutes of great rock climbing, ice climbing and backcountry
skiing. We're surrounded by a high-energy climbing and
skiing community and a quality of life that suits our
quest to climb and ski as much as possible. Although
our address changed, one thing never wavered-the design
philosophy that had begun years before.
We've
devoted our energy toward the goal of creating
a company which fosters the enthusiasm and dreams
necessary to design and manufacture the best climbing
and skiing gear in the world.
The
nineties were a decade of change and our designs have
continued to evolve in response to the changing needs
of climbers and skiers. Starting in 1992, we responded
to the need for more downhill control by teaming up with
SCARPA® of Italy to introduce the T1,
the world's first plastic telemark ski boot. The sport
of telemark skiing has never looked back. Today, our
telemark ski equipment is unsurpassed for both innovation
and reputation. We offer a full line of skis,
poles, and bindings. After considerable testing and extensive
research, we've also unveiled the AvaLung
II, a harness (and essential tool for backcountry
safety) that allows the user to breathe when buried in
snow.
In
response to a rebirth in ice climbing, we incorporated
carbon-fiber into the shaft of an ice tool to create
an ax that was light, responsive and shaped to fit a
climber's grasp. Further refinements with carbon fiber
have resulted in the creation of the Cobra
Ice Tool. This tool is perfectly matched to the attitudes
and needs of today's extreme ice climbs and mixed routes.
We've also introduced the Turbo
Express Ice Screw, the fastest, easiest-to-place
ice protection on the market.
To
help climbers in the never-ending quest to redefine what's
possible, we built the HotWire,
the world's first wire-gate carabiner. Stronger, lighter,
and easier to clip, the HotWire proved that a seemingly
basic design like a carabiner could be improved to meet
the continuing demands of the sport. We've also added Camalots to
our line of protection, crafted the Neutrino,
the lightest full-service carabiner ever made, and built
the Half Dome,
a low-profile, comfortable helmet designed around the
movements of climbing.
We
climb together after work, meet in the parking
lot for dawn patrol ski tours, and eat as many
times per week at Barbacoa as our stomachs can
endure.
Since
our move in 1991, Black Diamond has developed into a
family of sorts. That may sound like marketing hype,
but around here it's the truth. We climb together after
work, meet in the parking lot for dawn patrol ski tours,
and eat as many weekly specials at Mariposa as our stomachs
can endure. So it made sense for us to expand the BD
family over the past few years to include Bibler
Tents, Ascension Enterprises, Fritschi
Diamir and Beal
Ropes. Like us, these brands are driven by the products
they make. Their views on business, life and having fun
mesh with ours. And by bringing them into the BD family,
it allowed all of us greater flexibility to focus on
our common goal-to make the best climbing and backcountry
skiing equipment in the world.
What
began with a backyard anvil and a hammer has grown into
a company that's not just for rock climbers, but one
that stands for the enthusiasm and spirit of the sports
we represent, their values and goals, past, present and
future. Since 1957, our designs and products have grown
and progressed. This is partly the result of hard work
and a great collection of individuals. It's also the
result of each of us being climbers and skiers ourselves.
We're a company of users-it's who we are. We're the greatest
dreamers about what could be, and the harshest of critics
about what exists. The creation of Black Diamond is a
process which will never end. The company of today is
better than ever, thanks to the many people here whose
limitless energy and commitment to our sports have created
an inspiring future for us all.
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