Journal



Monday, December 5, 2011

Dawn Patrol application launched on Facebook—enter to win now!

dawn patrolBack in the early 1990s, the late, great Alex Lowe (a.k.a., The Fiend) was the commander-in-chief of a crew of Black Diamond employees that would wake up at inhuman hours in order to score turns before having to be at work at 9 A.M. … a task dubbed by The Fiend as “dawn patrol.” This ritual has been embraced by BD employees and other dedicated skiers ever since as both an expression of our passion for skiing and the ultimate tribute to The Fiend himself.

In an effort to spread the dawn patrol culture, we are inviting you to share your stories and photos through our new Dawn Patrol app on Facebook during the 2011-12 ski season. The payoff? Daily instant win prizes ranging from gloves to ski poles, and a chance at the grand prize—a full BD kit consisting of skis, bindings, boots, skins and an AvaLung pack.

Click here to begin sharing your dawn patrol on Facebook.

 

 

 

Photos

Recent Talk (1)

  • Shaun Wheeler
    5 Dec 2011, 12:06PM

    can we get some of that snow?

Talk!

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